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Pretty Damned fast is based in Brooklyn, New York, but our love for cycling is world wide. Want to contribute, advertise, or just say hi? Shoot us an email or show us some love on Instagram.

Machines in the City

Machines in the City

Machines For Freedom is coming to NYC!!

Back when we were just starting out, there was another company in a similar position out on the West Coast. Founded by women, for women, Machines For Freedom was doing something that looked totally different. We recognized the like minded ethos, and it was with great enthusiasm and excitement that we shot our first ever editorial with this revolutionary brand. 

Since then, we've spent many happy miles in their kit, and it has been amazing to watch the brand grow and gain traction in the New York women's cycling scene.

It's with great pleasure that we announce their New York launch at Bicycle Habitat. From a festive opening party to a spirited group ride, we are so happy to be a part of this grassroots celebration of women's cycling.

Please join us at Bicycle Habitat Soho on 6/17 for the official launch party! Drinks, snacks, and awesome raffle prizes! Fit bikes are available to try on @machinesforfreedom unique kit! Get your photo take in a red carpet style photo booth with fashion photographer Rob Gullixson. We will also be holding a drive to collect gently used kit for cyclists in the developing world.

Kick up your heels with the ladies of NYC's awesome cycling community! 

Please RSVP to rsvp@prettydamnedfast.com

We'll be doing a group ride the following Saturday with the ladies of Bicycle Habitat with distances for beginners and advanced riders! Please RSVP for the ride in advance.

We couldn't be happier to be partnering with Bicycle Habitat. Their support of women's cycling in New York is second to none. Whether you are most often in team kit or just starting to consider wearing bibs, come out and mingle with the vibrant ladies that make cycling in NYC so very special.

See you there!!

 



 

Velocio x Lela Rose Zinnia Collection

Velocio x Lela Rose Zinnia Collection

F#ck Brunch: Oatmeal with Poached Apples

F#ck Brunch: Oatmeal with Poached Apples

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